Nurturing
a Fragile Workforce
Building a safe and secure space for mental health in the workplace.
Project Brief
Client
Pickup Studios
Role
UX/UI Lead
Industry
Healthcare
Project Description
Emvitals is a user-centric mental health health dashboard which utilizes user input to baseline, monitor, and ultimately provide the tools needed to not only recognize and treat mental abnormalities, but also help remove the social stigmas surrounding mental health care.
Our Approach
emVitals is a mental health care product that provides participants a roadmap to enhance and monitor their mental well-being. Participants are first required to take a questionnaire in order to a baseline reading of their current mental health levels and then pending the outcome of the results to use this information to help connect with resources, and also compare their first assessment with future assessments to track and monitor progress. Our goal was to design a dashboard that was simple, intuitive with easy to locate external support resources, with a plan to highlight a participants progress and celebrate their achievements.
Step 1: Why Are We Here?
emVitals already had a functioning product, but was designed and built by developers to satisfy business requirements. An end-to-end process that was confusing and plagued by multiple drop-off points and low conversion and retention rates were issues that needed attention.
Step 2: Identify Problem Areas
Understanding business requirements and aligning those with the needs of our end-user were the keys to providing a successful experience. Most importantly, when dealing with mental health - Ask the Experts!
Storyboard & Prototype
After mapping the user journeys and identifying high-level pain points we began sketching out early design ideas and sharing low-fidelity prototypes. This was an important task because we needed a consistent page taxonomy and content hirerachy. User feedback from the existing product told us there were issues locating primary calls-to-action and making sense of the dashboard.
Early Design Explorations
Our initial design direction was similar to that of a traditional dashboard with access to treatment options, connections to professionals, with an overall summary of the questionnaire data. The UI colors selected were to provide a claming, and nurturing feel and typography options delegated to assist in reducing eye strain.
Step 3: Iterate
Aside from a confusing layout the explorative feedback we received centered not only on the designs, but the also the voice of the product. A calm and soothing design had to have similar copy to compliment.
Research also informed us that both the questionnaire and dashboard needed to be accessible outside of a company issued device. When dealing with mental health, trust, was the highest factor in increasing retention. Ultimately, participants felt more comfortable on their own devices.
Making Real Improvements
As we refined the design vision our direction was to create something soothing, intuitive, and easy to follow. When dealing with mental health and design, keeping the end-user in focus was a crucial.
Project Takeaway & Metrics
Through research, collaboration, and perseverance, this product was launched during the Covid19 Pandemic when our first responder's mental health was at a breaking point. By aligning on a user-centric approach to product development, we not only built a valuable tool for mental health but also allowed the user to participate at a safe and convenient time.
Retention Rate
Conversion Rate
